4.9/5 from 5,000+ glowing reviews

ANUA Niacinamide 10 + TXA 4 Serum - Brighten & Even Tone

$22.00

$39.00

Save 25% Today

Transform your complexion with our dual-action serum. It actively brightens dark spots and evens skin tone for an effortless, glass-skin glow.

Visible Results

Dermatologist Tested

Fast Absorption

Is this serum suitable for sensitive skin?

Yes, it is designed for all skin types. Our gentle formula provides powerful brightening benefits without causing irritation, even for sensitive skin.

How should I include this in my routine?

For best results, apply 2-3 drops to clean skin every morning and evening. Follow with your favorite moisturizer to lock in that radiant glow.

How soon will I see results?

Most users report a noticeably brighter and more even skin tone within just 4 weeks of consistent daily application. Glow on!

Are the ingredients clean and safe?

We prioritize clean, effective ingredients. Our serum is vegan, cruelty-free, and formulated without harsh additives to keep your skin happy.

Real Skin, Real Glow

Discover the real-world transformations that have our glow-seeking community obsessed with results.

Potency Meets Precision

Science-Backed

We use only clean, high-potency ingredients backed by rigorous science to ensure your skin receives the safest, most effective care possible.

Pore Refining

Infused with 10 percent Niacinamide to refine your skin texture and minimize the appearance of pores for a smooth, glass-like finish.

Dark Spot Fade

A powerful 4 percent concentration of Tranexamic Acid works deep within the surface to visibly fade stubborn dark spots and discoloration.

Clinically Proven

Our formula is meticulously tested to ensure every drop delivers maximum radiance without compromising your skin's delicate protective barrier.

Simple Daily Glow

Cleanse First

Start with a clean canvas. Gently cleanse your face to remove impurities, then pat dry so your skin is ready to drink in the potent brightening serum without any barriers in the way for maximum absorption.

Apply Serum

Apply a few drops of our Niacinamide 10 + TXA 4 Serum directly onto your skin. Focus on areas that need extra love, using your fingertips to press the silky formula in with gentle, upward motions for a radiant finish.

Seal & Protect

Lock in that luminous goodness. Follow up with your favorite moisturizer to seal the active ingredients in, ensuring your skin stays hydrated, plump, and glowing throughout your busy day ahead.

Stay Consistent

Consistency is your best friend. Use this effortless routine every morning and night to watch your skin tone even out and your natural luminosity shine through. It is the easiest step toward your brightest self yet.

Reveal Your Inner Radiance

Transform your daily ritual into a journey toward radiance. This potent blend targets dullness to reveal a dewy, reflective finish that makes your natural beauty the center of attention.

Get Your Glow

Join thousands achieving their brightest complexion yet

Flash Sale! Get your glow today. ✨

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Your Daily Ritual

1

Morning Radiance

Start your morning with a clean slate. After cleansing and toning, gently pat 2 to 3 drops into your skin. Its lightweight, fast-absorbing texture layers perfectly under moisturizer and SPF for a radiant glow that lasts all day long.

2

Nighttime Recovery

Let the serum work its magic while you sleep. Apply a few drops to your face and neck as part of your evening routine. It sinks in instantly, targeting uneven tone and dullness so you wake up looking refreshed, bright, and luminous.

3

Seamless Integration

Consistency is the secret to a flawless complexion. This potent formula is designed to integrate effortlessly into your existing skincare steps, enhancing your current favorite products for a more even, vibrant, and visibly clearer skin tone.

4.9/5 on +5,200 customers

Trust Pilot Badge

Loved by thousands

Sarah M.

Verified Buyer

I am absolutely obsessed with this results! My skin has never looked this radiant and clear. I noticed a visible difference in my dark spots within just a few weeks. It is gentle, effective, and truly a game changer for my daily routine. Highly recommend!

2h ago

Jessica L.

Verified Buyer

Finally found something that actually works for my uneven skin tone. My complexion looks so much brighter and healthier now. I have tried so many things, but this one is pure magic. Thank you for creating such an incredible, high-quality solution!

5h ago

Emily R.

Verified Buyer

Wow, just wow! My skin feels so smooth and looks incredibly luminous. I have been using this for a month and the transformation is just stunning. It is so lightweight and absorbs perfectly. Honestly, I cannot imagine my skincare routine without it now.

12h ago

Chloe B.

Verified Buyer

This is exactly what I was searching for. It has significantly helped with my post-acne marks and my overall glow is unmatched. I feel so much more confident going out without heavy makeup. It is definitely worth every single penny. Simply amazing!

1d ago

Megan T.

Verified Buyer

I am beyond impressed with the results. My skin texture has improved so much and it feels incredibly hydrated. It is so refreshing to find something that delivers on its promises. Everyone keeps asking me what I am using lately. Truly a must-have!

2d ago

Sophie K.

Verified Buyer

My skin has never felt this soft or looked this even. The glow is real and it happens so fast! I am so glad I decided to give this a try. It fits perfectly into my morning routine and I can see the radiance every single day. Just fantastic!

3d ago

Pure Performance

Clear Pores

Our potent 10% Niacinamide formula dives deep to visibly clarify your complexion and minimize the appearance of stubborn pores.

Fade Dark Spots

Target dark spots and uneven pigmentation at the source with 4% Tranexamic Acid for a noticeably more radiant and unified skin tone.

Refined Texture

Experience a smoother, silkier texture as our advanced serum refines your skin surface, leaving it soft to the touch and perfectly primed.

Reveal Your Glow

Rated 4.9/5 stars

Clear answers for your clearest skin yet

Discover how our targeted serum formula effortlessly brightens your complexion and evens out skin tone for a radiant, healthy look you will absolutely love to show off.

Is this serum suitable for my sensitive skin type?

Absolutely. Our serum is meticulously formulated to be gentle yet effective, making it the perfect daily addition for all skin types looking to achieve a brighter, more luminous complexion.

How quickly will I see results on my skin?

You will notice a visible difference in your skin's brightness and clarity as the potent niacinamide and tranexamic acid work their magic to fade dark spots and even your overall tone.

What is the best way to use this serum daily?

For maximum radiance, apply a few drops to clean, dry skin every morning and evening. Follow with your favorite moisturizer to lock in that beautiful, healthy glow.

Can I layer this serum under my makeup?

Yes, our lightweight formula layers beautifully. Simply apply the serum first, let it absorb, and then follow with your preferred sunscreen or makeup for a flawless finish.

Is this formula safe for long-term daily use?

We prioritize safety and efficacy. Our serum is dermatologically tested and crafted with high-quality ingredients to ensure your skin receives nothing but the best care.

How do these key ingredients improve my skin tone?

This powerful duo of niacinamide and tranexamic acid works in perfect harmony to target hyperpigmentation, leaving your skin looking visibly clearer, brighter, and more even-toned.

Still have questions about your glow?

We are here for you. Reach out to our dedicated glow team for personalized skin support anytime.

Clinical Results

Formulated with potent ingredients to visibly brighten and refine your skin texture daily.

Dermatologist Tested

Our clean, cruelty-free formula is rigorously tested to ensure safety for your delicate skin.

Visible Glow

Experience the confidence of a radiant, even complexion that highlights your natural beauty.

Quality Assured

We stand by the quality of our ingredients to deliver the transformative results you deserve.